Change Designs Member LOGIN

Change Designs

EVALUATE STRATEGY


How to evaluate the
end result of strategic planning


By Ruth Tearle

The end result of a successful strategic planning session is a powerful strategic plan, plus a team that is united and excited about their future.

What should you expect from your strategic planning workshop? How do you know if your strategy retreat was a mere pretence or a success? It all depends on what your team has achieved by the end of your strategic planning workshop.

1. Evaluate your strategic plan


A powerful strategic plan meets these evaluation criteria. It:
  • Provides a a clear description of the markets that the organization will and won’t compete in, in the future.
  • Takes into account new trends or shifts in the political, social, economic, technological, industry and competitive environments surrounding the organization and its customers.
  • Shows how future trends will affect what their future customers will value and be prepared to pay for.
  • Contains a number of creative opportunities to take advantage of the new strategic trends.
  • Gives a clear reason why a future customer will choose to support their organization, rather than any of their future competitors.
  • Contains a mix of exciting products and services that their chosen target market will love, want to buy, and will want to share with their friends.
  • Shows what will need to be in place within the organization, to ensure it is able to exploit the opportunities and achieve its competitive advantage.
  • Is something the group is capable of achieving, and wants to achieve.

2. Evaluate the likelihood of your plan being implemented

In addition to developing a powerful strategic plan, an effective strategy workshop provides a number of people or team benefits:

  • People who used to belong to different silos or divisions, now act as a united team.
  • There is more positive energy as the team is excited about the future and the plan they have created to be successful within that future.
  • The team has learned how to think in a creative and customer focused way.
  • Individuals are positive about the future as they see a role for themselves to contribute to something exciting and meaningful.
  • All of this, makes it easier to implement a strategic plan, as most of the resistance normally associated with implementation, has been replaced by excitement.
    creative-strategy

A powerful strategic planning retreat ends with a team that:

  • Has clear direction
  • Has a clear picture of their future
  • Has put their own creative touch onto their picture of the future.
  • Is excited about their future and the contribution each of them can make to this future.

Such a strategy is more likely to be implemented successfully, in a way that truly benefits the organization.




You may also like:


 

 


This will pin this article to the community board for guests or to your own private board for members who are logged in.

Change Designs
provides resources on Leadership,  Strategic Planning, Change Management, OD ... for organizations, teams & individuals.
Use our member guides & tools to solve problems & achieve success at work.

Customer Service
+27 21 712 2154
info@changedesigns.net






return to top home
facebook
    
twitter
 
RSSRSS feed for new articles and products from Change Designs

© Change Designs 2011. All rights reserved. The reproduction of any content or material contained in this website is expressly reserved to Change Designs CC, under Section 12(7) of the Copyright Act of 1978. Reliance on the information contained in the articles, products and other related content published on this website is done at your own risk and subject to our “terms and conditions”.